I’ve dealt with a lot of teams in sales training situations. Many times those training sessions include a role play, or sales simulation activity. And a small number of participants are reluctant to participate in the sales simulations. They feel exposed. They feel awkward. They feel anxious. If needed, I compare the sales simulation activities […]
How to get powerful client testimonials
Selling a service or technical product can be like “selling the invisible”. Clients can’t directly see what they’ll be getting. And that’s why just about every expertise-based business relies on some form of ‘proof’ that they can deliver what they offer. Potential clients simply don’t know whether you can do what you say you’ll do. […]