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B2B Sales Training & Performance Improvement

Sales Training Brisbane Sydney Melbourne
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10 steps to designing a better sales meeting

Jul 15, 2015 By Stuart Ayling Leave a Comment

sales meetings

Like any other meeting, a sales meeting can be extremely productive or a frustrating waste of time. I was inspired to write this after reading an article on BRW that was about planning meetings in general. I have followed the 10 steps, expanded on each, and translated them into specific actions relevant for planning your […]

Filed Under: Communication, Sales management, Time management

Science shows being anxious undermines your sales team and can cost you sales

Jul 14, 2015 By Stuart Ayling Leave a Comment

sales anxiety fears role play

I’ve dealt with a lot of teams in sales training situations. Many times those training sessions include a role play, or sales simulation activity. And a small number of participants are reluctant to participate in the sales simulations. They feel exposed. They feel awkward. They feel anxious. If needed, I compare the sales simulation activities […]

Filed Under: Building trust, Communication, Learning & development, Sales training

How to delegate effectively and why it’s great for time management

Jun 9, 2015 By Stuart Ayling Leave a Comment

delegation sales leaders

Sales leaders, and executives who manage revenue producers, often have to delegate tasks to individuals within their team. Sometimes that team extends to marketing staff, sales support, or administration roles. A quick quiz If you are a busy manager with a task that must be completed, and that task could be done by another on […]

Filed Under: Behaviour, Communication, Sales management, Time management

Sales trap: We love to talk, but really need to listen

Feb 17, 2015 By Stuart Ayling Leave a Comment

sales communication training

Sellers love to talk about what they have My anecdotal research has clearly shown that, when it comes to selling, the part sellers are most comfortable with is talking about what they do. Explaining their services and how they can help the client. So what do you think happens in most sales encounters? That’s right… […]

Filed Under: Communication, Prospecting, Sales conversations

How to win more sales from your quotes

Jan 13, 2015 By Stuart Ayling Leave a Comment

sales training secrets

You’ve discussed the situation with your prospect. You have the information you need. Now it’s time to prepare your quote. You spend time writing-up and reviewing your quote, being sure to address the key requirements discussed with your prospect. You’ve invested time, effort and money in getting to this point. What do you do next? […]

Filed Under: Communication, Prospecting

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Recommended for Sales Leaders

Watch the presentation full size and download the key point worksheet

Recently on the blog

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    Jan 26, 2021
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    May 18, 2020
  • Recruiting a sales person? Stop, until you have done these three things

    Recruiting a sales person? Stop, until you have done these three things

    Nov 28, 2019
  • Understanding the emotional experience of clients

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    Aug 1, 2019
  • What does your sales team really need to learn?

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    Apr 29, 2019

As featured in Sales & Marketing Management magazine cover story

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Overview of client feedback

The week following the 2-day training, the team had already commenced implementing some of the learnings from Stuart’s training.
Camille Johnson, CEO

Sales figures have increased by 20% on last year to date!! The team also continue to pick up new customers.
Sharyn Moran, General Manager

Our sales results have increased since incorporating Stuart’s sessions into our sales conference and this has been during a downturn in the market.
Justin Zakaras, National Sales and Marketing Manager

The content of the sessions was customised to suit our customer interactions, with a lot of preparation on the part of Stuart.
Dr. Sunil Kadri, Head of Sales and Business Development


Read complete testimonials ...

Thank you so much for a brilliant session on Thursday. I think the format and content was ideal.
Rennie Colston, Sales Director

We had a very positive result from involving Stuart in our Managers Conference last year.
Russell Varley, Human Resources

The training got us thinking more strategically about how the business is structured. It has really built our capabilities as a management team.
Mia Graham, General Manager


Read complete testimonials ...

Stuart was patient, flexible and knowledgeable. He took the time to truly understand our business.
Helen Zwicker, Executive Officer

The best thing is that I now have a road map of specific marketing activities that can be implemented with confidence.
Donna Cazzolato, General Manager Sales and Marketing

The participants immediately felt engaged as Stuart demonstrated his understanding of our needs and challenges.
Frederic Vanhove, Principal Engineer, Pacific Delivery


Read complete testimonials ...

With only one day we had a lot of material to cover and Stuart created a positive learning environment for all involved.
Kylie Kinsella, Sales Manager Australia & NZ

Bad ideas are expensive in business however with Stuart Ayling, it was money very well spent.
John B. Lonergan, Sales Manager


Read complete testimonials ...

By the next week, sales of this product had doubled from 10% of all new sales to 20%. The extremely cost effective session with Stuart paid for itself within the first week.
Maria Triggs, General Manager

We have already seen a new client on board as a result of the two-day workshop.
Mark Mahoney, Managing Director


Read complete testimonials ...

Stuart put the sales training across in a way they could accept as a part of our service offering with out them feeling like “salesmen”.
Gary McDonald, Managing Director

We were impressed by the approach of Stuart and the simplicity of the program without the hype generally associated with these courses.
Dirk Kuiper, General Manager


Read complete testimonials ...

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Read the latest on the blog

  • How to manage sales negotiations – will AI help? Jan 26, 2021
  • How to say ‘No’ to clients and still have them buy May 18, 2020
  • Recruiting a sales person? Stop, until you have done these three things Nov 28, 2019
  • Understanding the emotional experience of clients Aug 1, 2019
  • What does your sales team really need to learn? Apr 29, 2019

About Marketing Nous

Marketing Nous was established in 2000 by Stuart Ayling, Director and Chief Sales Strategist. Stuart works  with expertise-based businesses to develop customised sales training and … Read More >>

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Marketing Nous Pty Ltd
PO Box 5320
Daisy Hill QLD 4127 Australia

Tel: 0407 588 468

Email: info [at] marketingnous.com.au
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