Cold calling is so 20th century – along with fax machines, Walkman portable cassette players and putting a boom box in the back seat of your car because you didn’t have an inbuilt sound system. No-one likes the idea of a “cold call” The whole mindset around the old way of making this sort of […]
Selling HR services to other executives
Selling Human Resources services is easy – it’s all about adding value Note: Although this article discusses the HR function it applies equally to other corporate services. Within most corporate environments there is a focus on achieving tangible financial results. Companies – and executives – either thrive or suffer as a result of monthly or […]